Ireland – A new way to enjoy Guinness: welcome to “60/40”.

An intriguing creation which is already the talk of the town... Guinness "60/40" was born in a Dublin pub and is currently all the rage.

Gwen Rouviere
by Gwen Le Cointre
25 November 2025, 23:10
Ireland – A new way to enjoy Guinness: welcome to “60/40”.
Une Guinness

In Dublin, a pub has just revisited one of Ireland’s most emblematic symbols: Guinness. Its new creation, christened “Guinness 60/40”, combines 60% Guinness 0.0 with 40% traditional Guinness, offering a lighter beer while retaining the iconic taste of the stout.
The result attracts the curious, divides the purists and creates a buzz in the Irish capital.

How is Guinness 60/40 prepared?

A traditional drawing ritual

The process is based on a precise gesture. The bartender starts by pouring the non-alcoholic Guinness, waits for the foam to stabilize, then completes the glass with the classic Guinness. The drawing ritual, an integral part of Irish pub culture, remains unchanged: observation of the deposit, formation of the foam, patience… A real spectacle for connoisseurs.

Reactions range from enthusiasm to skepticism

The novelty triggered a whole wave of comments. Some see it as a brilliant idea, a way of enjoying the Guinness taste while moderating consumption. Others find the creation strange, even sacrilegious. Between humor, surprise and genuine praise, the Guinness 60/40 leaves no one indifferent.

Lighter beer, intact pleasure

Why is this blend so appealing?

Guinness 60/40 responds to a very current need: to drink less, without giving up taste. It appeals to travellers who want to enjoy Irish pubs while conserving energy for their visits or travels.
It is also part of a wider trend where consumers are looking for more controlled experiences, without abandoning the conviviality of a shared glass.

An approach adapted to stays and road-trips

For those of you driving around Ireland or exploring Dublin all day, this mix is a welcome alternative. It’s still in the Guinness universe, with the pleasure of the ritual, but with a lower alcohol content.

An innovation that reflects the evolution of the Irish brewing scene

Balancing heritage and creativity

Traditional Guinness is not under threat: it remains the undisputed queen of pubs. But the emergence of new practices, such as the 60/40 blend, testifies to a spirit of innovation that is gaining ground. Ireland retains its roots while opening the door to new ways of consuming.

A trend that could spread

Demand for lighter beers or intermediate versions could encourage other pubs to offer their own variations. This reinforces Ireland’s identity as a destination for experimentation, where tradition is reinvented without betraying it.


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